Act as a customer marketing lead. Build a system to collect and show testimonials for {{business_name}}, a {{business_type}}, so the website shows {{target_audience}} what real customers say. Give me three pieces: 1. A request email under 120 words, plus a two-sentence text message version, sent right after a happy moment, linking to a short form 2. The form: five questions that draw out specifics, such as what they worried about before, what happened and what they'd tell a friend; fields for name, town or company and an optional photo; and a separate, unchecked permission box to publish their words, name and photo 3. The testimonials page: an intro, quotes grouped by service or customer type, a featured quote with photo, a spot for short video clips, and a closing call to action. Write the page copy, with sample quotes clearly marked Rules: - Never write or edit a testimonial to say more than the customer said; trim lightly, and only with their approval - No rewards in exchange for positive reviews, and don't present hand-picked quotes as all of our reviews - Ask separately for a public review on our main review site, with the direct link Skip review star markup: search engines generally don't show stars for reviews a business publishes about itself.